Who We Are: The Voice of Communications and PR in Sierra Leone
The Sierra Leone Association of Communications and Public Relations Professionals is more than a network. It is the professional home for communicators who are shaping the country’s narrative and future. We are a collective of dedicated practitioners working across government, private sector, NGOs, and international organizations, united by a commitment to ethical practice, continuous learning, and excellence.
By coming together, we are transforming communications and public relations in Sierra Leone from an under-recognized field into a respected profession that commands influence, drives progress, and positions our country on the global stage.
Our Mission
We unite, empower, and advocate for communications and PR professionals to advance standards, ethics, and influence across Sierra Leone—positioning our members as leaders who shape perception, policy, and progress.
How we deliver:
- Continuous learning, certification, and peer knowledge-sharing
- A clear code of ethics with guidance and accountability
- Strategic advocacy for an enabling policy environment
- Platforms that showcase member expertise and thought leadership
- Strong professional networks that drive collaboration and impact
Our vision
To be Sierra Leone’s foremost catalyst for ethical, high-impact communication—elevating our nation’s reputation, strengthening public trust, and shaping a globally recognized profession.
What this looks like:
- Excellence as the industry standard
- A trusted, evidence-led voice in public policy
- A thriving pipeline of skilled, future-ready professionals
- Communications that enable socio-economic progress and amplify Sierra Leone on the global stage